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From598US$ /night
Check-in
23Oct2025Select date
Check-out
24Oct2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

Piazza Santa Maria Novella 7, Florence, Italy, 50123

Rooms & Suites

The Place Firenze offers 20 rooms spread over four floors, wrapping around a courtyard with Moroccan lamps. Rooms feature blond oak floors, four-poster beds with wool drapes, and antique fireplaces. The Duplex Junior Suite includes a living area with a white sofa-bed, a walk-in closet, and views of Santa Maria Novella Square. The Panoramic Loft has two levels, with a living room on the lower floor and a bedroom with a walk-in shower upstairs. All rooms include LED satellite TVs, free Wi-Fi, and a complimentary minibar.

Dining & Drinks

Breakfast is served à la carte or in-room, with options like French toast, pancakes with maple syrup, and eggs made to order. The all-day menu includes tuna tartare, pasta dishes, and grilled octopus with avocado cream. The Champagne Bar serves Florentine roast coffee, Tuscan cookies, and signature cocktails. The Terrace overlooks Santa Maria Novella Church and offers organic Tuscan specialties for lunch, dinner, or aperitifs.

Leisure & Activities

Guests can visit museums with dressing-up experiences, take a Land Rover Defender safari on a nearby farm, or join pizza-making and painting lessons. The TV Room has a large flat-screen and oversized sofas. The rooftop terrace provides panoramic views of Florence. The Lounge features an open fireplace and wingback chairs for evening drinks.

Location & Transport

The hotel is a 10-minute walk from Santa Maria Novella Station and 10 km from Peretola Airport. It overlooks Santa Maria Novella Square and is near Via Tournabuoni's designer boutiques. Key landmarks include the Cathedral of Santa Maria del Fiore (0.5 km), Pitti Palace (1 km), and Basilica of Santa Croce (1.5 km).

Services & Amenities

The hotel provides antibacterial hand sanitizers by Dr. Vranjes in public areas. Bathrooms include custom-made amber-scented toiletries. Guests have free access to Florence Fitness. Private events can be hosted in the Lounge or Terrace. Room service, LED satellite TVs, and complimentary minibars are standard. The concierge arranges museum visits and farm safaris.

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Choose the Room

From cosy doubles to spacious family suites – all with flexible options, breakfast, and exclusive deals.
Deluxe Double Room
2 persons
32 m² 
1 King-size bed
Shower
Heating
Santa Maria Novella Master Suite
2 persons
50 m² 
1 King-size bed
Shower
Coffee machine
Junior Suite
2 persons
40 m² 
1 Double bed
Shower
Heating
Duomo Penthouse
2 persons
40 m² 
1 King-size bed
Shower
Heating
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Check Dates & Room Rates

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Getting around

All Transportation Options at a Glance

City Centre
Florence200 m
Airports
Peretola (FLR) 6.8 km
Galileo Galilei (PSA) 80.8 km
Train
Florence Santa Maria Novella Railway Station500 m
Bus
Bus stop100 m

Amenities

Thoughtfully designed amenities for a comfortable & memorable stay

General

  • No smoking on site
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • VIP check-in/ -out
  • No pets allowed
  • Security
  • Luggage storage
  • Lift
  • Smoke detectors
  • Fire extinguishers

Services

  • Valet parking
  • Room service
  • Housekeeping
  • Laundry
  • Dry cleaning
  • Welcome drink

Dining

  • In-room breakfast
  • Restaurant
  • Snack bar
  • Bar/ Lounge area

Business

  • Fax/Photocopying

Children

  • Cots
  • Babysitting/Child services
  • Baby pushchair

Spa & Leisure

  • Leisure/ TV room

Room features

  • Wi-Fi in rooms
  • Air conditioning
  • Heating
  • Mini-bar
  • Soundproofed rooms
  • Sitting area
  • Terrace
  • Garden furniture
  • Ironing facilities

Bathroom

  • Bathtub
  • Free toiletries

Media

  • Flat-screen TV
  • AM/FM alarm clock

Room decor

  • Carpeted floor
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Location

Piazza Santa Maria Novella 7, Florence, Italy, 50123
Map view
Piazza Santa Maria Novella 7, Florence, Italy, 50123
Nearby
Landmark
Campanile di Giotto
570 m
Church
Basilica of Santa Maria Novella
120 m
Museum
Strozzi Palace
320 m
Museum
Museum of Opera of Saint Maria of Fiore
600 m
Church
Battistero di San Giovanni
500 m
Square
Piazza della Repubblica
460 m
Church
Ognissanti Church
490 m
Museum
Medici Chapel
460 m
Restaurants
Restaurante Il Latini
210 m
Via Dei Palchetti 6/r
Ristorante Buca Mario
110 m
16r Piazza degli Ottaviani
JK Place Firenze
0 m
Piazza di Santa Maria Novella 7
La Spada
90 m
Via della Spada 62R A Due Passi Da P. Zza S. Maria Novella
Trattoria al Trebbio
100 m
Via delle Belle Donne 49r
Cicalone
120 m
Via Delle Belle Donne 43 R
Mattacena
120 m
Via del Moro 87r
I'Tuscani 2
180 m
Via de Federighi
Caffe Santa Maria Novella
120 m
Via della Scala 1/r
Il Grillo
140 m
Piazza di Santa Maria Novella 32r
La Martinicca
100 m
Via del Sole 27/R
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Check-in
23Oct2025Select date
Check-out
24Oct2025Select date
Rooms and Guests2 Guests, 1 Room